Prime’s 25 Year Anniversary Collection features a special collaboration with The Original Fred Perry Shirt. The design team at Fred Perry worked closely with Brad Prime to create a unique design that celebrated a 22 year relationship and spoke to both the Fred Perry and Prime customer.

Colour : White

The M3 was designed and worn by Fred himself in 1952, the Original Fred Perry Shirt in white is made in the ‘Fred Perry fit’ – a simple, streamlined silhouette with a focus on lightweight functionality. The M3 is the first chapter in the story and it’s pure Fred Perry. 

The M3’s production is a real labour of love, with each polo knitted, dyed, cut, embroidered and hand-finished in Leicester, England for 70 years.